Convenient customers only
If you watch telly you’ll probably remember the advert about ‘brand new customers only’. If you didn’t, watch the you tube below. It’s a smart advert because it hit a bit of a chord. There are so many services that want to squeeze out the not so convenient customers just to make a wee % more profit, or just because they just want to skip the hassle of dealing with ‘you’ because ‘you are different’.
In our business, we found the same thing going on. The inconvenience we create is our location – the highlands. When we shop on the net, we perk up when we see the words “We deliver to all UK mainland addresses”. It’s usually only once we’ve chosen something and hit ‘proceed to checkout’ that the small print flags up “deliveries to Scottish highlands and islands carry an extra charge of [£ a lot]”.
Our attitude is that if you want to buy our products, we will remove barriers for you, not put them up. So if you are a ‘different’ request or need from most others, just get in touch with us.
In our business, we found the same thing going on. The inconvenience we create is our location – the highlands. When we shop on the net, we perk up when we see the words “We deliver to all UK mainland addresses”. It’s usually only once we’ve chosen something and hit ‘proceed to checkout’ that the small print flags up “deliveries to Scottish highlands and islands carry an extra charge of [£ a lot]”.
Our attitude is that if you want to buy our products, we will remove barriers for you, not put them up. So if you are a ‘different’ request or need from most others, just get in touch with us.















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